Born in KSA.

Born in KSA.

About us.

We work towards unparalleled customers joy, and satisfaction with no compromise in product design, and development.

In 21st century, many brands have taken sportswear products for granted. Most of footwear have leaned towards performance outcome with little consideration of user behavior and biomechanic inputs. At ASAS, we start from the essence of natural design specification. Natural foot, and body movement is always our top priority before anything else ! Every sportswear product we approve gets you closer to a more natural movement, letting you have limitless possibilities of what you can truly achieve.

How we do it.

Natural experience. Maximum performance.

At ASAS we carefully consider the variables when we create sportswear that feel comfortable and let you perform naturally. We develop footwear last from scratch to make sure we mimic foot natural movement, impact force, and considering dampers to offset nowadays ground properties. We design apparel with emphasis in free natural movement in relation to rotation, and extension. We work continuously to improve material functionalities such as durability, and breathability. Nevertheless, here’s core features we consider in creating sportswear products:

At ASAS we carefully consider the variables when we create sportswear that feel comfortable and let you perform naturally. We develop footwear last from scratch to make sure we mimic foot natural movement, impact force, and considering dampers to offset nowadays ground properties. We design apparel with emphasis in free natural movement in relation to rotation, and extension. We work continuously to improve material functionalities such as durability, and breathability. Nevertheless, here’s core features we consider in creating sportswear products:

Four Directional Stretch

Advanced Mesh Materials

Lightweight

Seasonal

Natural Wide Toe Box

Ergonomic Natural Design

Heel – Forefoot Drop

Recyclable

Ethically Produced

Made with love.

A culture of positive change.

Menu
Close

My Cart

Close

Wishlist

Great to see you here !

By clicking register with ASAS, you accept our privacy policy, terms of use, terms of sale, cookie policy.

Already got an account?

Close

Categories